How It Works.



Yes, It's That Simple.

We do all the upfront work on behalf of your organization.  This includes customizing automated support programs, sending emails to your subscriber lists and even creating all the social media content.

Complete the Sign Up Form

Take 1 minute to complete the sign up form that provides us with all the information we need to customize your marketing content, send products to future models and create your brand collab codes

Share Your Foster Appreciation Link

Share Your Foster Appreciation Link

We'll send you a simple google form to send to your foster team that gives them the option to sign up for your monthly foster appreciation program filled with tips, resources and fun freebies

Send Your Pet Parent Support List

Each week you'll send us a report of pets that went into new homes for us to initiate the automated support series - you can also send us a full report to re-engage previous adopters/fosters

*All emails are sent to contacts using reports you provide and customized with your organization’s contact info.  We do not sell, trade, rent or utilize your subscriber list other than to send agreed up on pet tips as your representing marketing agency.  Everyone has the option to unsubscribe in every communication.  Sploot does not represent any brand, our loyalty and dedication is to the growth and development of every individual pet welfare organization we are working with.

Digital Fundraising.



Participating Brands.

Organizations are automatically enrolled in existing and new brand collaborations but at any time, the designated “Super Admin” can terminate participation from any collab.  This allows us to initiate all interconnected fundraising and brand model promotions.

Mighty Paw


Pet Parent Support.



New Pet Support Program.

This automated program offers step by step guidance for the first 2 months to parents with newly adopted or fostered pets. 

Consistent Check-Ins with Tips

Weekly check-ins for 2 months via email or text to parents with new adoptive or foster pets to ease the home transition

Personalized Pet Planner

Each pet has a fully interactive and printable support planners with customizable details, activity management and update sharing forms

Professional Training Guides

Each email includes easy to read training guides that include instruction, trackable actions, videos and real-talk discussions

Return Reducing Product Promotions

Pet parents can shop for pet welfare approved products and explore the benefits of recommended tools that can reduce / eliminate unwanted behaviors that often lead to retuning new pets



Guidance Pet Parents Know They Can Trust.

Monthly, fun and “ask-less” resource for pet parents filled with relevant and relatable guidance that offers opportunities to learn, plan and shop for their pets.

Pet Focused Awareness & Pawlidays

Each month includes nationally recognized, pet-care focused awareness tips and "pawliday" celebrations meant to engage and educate

Training & Planning Guides

Option to utilize fully interactive support plans and library of pet care + training guides for all stages of pet parenting

Pet Welfare Approved Products

Pet parents can shop for pet welfare aligned products for their pets that simultaneously (and directly) support the pets in your care!



Dog Foster Appreciation.

This automated email program offers dog fosters a monthly email filled with foster tips, training resources and FREEBIES from pet care brands.

Keeps Fosters Engaged

A fun token of appreciation keeps fosters engaged as they eagerly anticipate the monthly freebie!

Encourages Media Sharing

Sending products encourages foster parents to take photos and videos of their pets that can be used to promote on your social media and as part of our #RescueWithMightyPaw and #AdoptAMightyPawModel social campaign

Birthday Bonus!

We will also send your fosters a Birthday Email if they opt into receiving them!

Social Media.



Complete Content Calendar.

We create content including themed designs and pre-written captions for you to copy, paste and post! Brand Models are posted daily, tagging you as a collaborator.

Collaborative Content

Using the Collaboration features on Instagram allows for maximum reach on multiple platforms and simplifies sharing content to Facebook and Stories! Just make sure to ACCEPT the invitation!

Long Term Stay Pet Spotlight

We'll promote your longest stay + most in need pets on multiple channels and cross-share on pet brand platforms

"Without Asking" Digital Fundraising

We use our "Without Asking" engagement strategy to weave pet tips with brand promotions and supporter offers to generate financial donations

Sploot Marketing is a pet welfare focused strategic planning service on a mission to develop innovative, progressive solutions which create a more sustainable position for pet welfare organizations.