Just like any other communication platform (MailChimp, ConstantContact) - organizations will provide us with a report including the details we need to send emails each month to people in your software system for which you have email addresses collected.  

Many organization do not have a subscriber list and we are happy to walk you through creating one by providing step by step instructions for most sheltering software to pull bulk reports.

We will also provide you with a link for social media, and your website to help grow your subscriber list. 

In all emails+sms, we provide subscribers with the ability to easily unsubscribe and encourage them to double-opt in (confirm they want to keep receiving email pet parent tips).

*See our privacy policy to better understand the way we respect confidentiality and relationships with your supporters on your behalf.

We create monthly content on this platform and engage supporters via monthly emails.  Our emails do not in any way conflict with pet welfare related emails or newsletters.

In fact, are meant to help increase call to action results by providing fun, helpful content that balances "hard, emotional asks" mostly received by pet welfare organizations.

Emails center around providing tips, training guides, special offers for helpful tools all meant to prevent unwanted behaviors from developing or escalating, keep pets in homes and build better relationships between pet parents and their rescued pets.

We add each pet welfare organization's logo, name and contact email address in the footer of all emails. 

We also include the organization's name as the "Sender" though emails will be sent from the generic address "resource@parenting.pet" so it will look like:

From: ABC ORG <resource@parenting.pet>

Under no circumstances do we sell, trade, rent, lease or otherwise distribute contact information without the explicit consent* from adopters and the respective pet welfare organization.

We manage your pet parent subscriber list in an effort to keep your supporters engaged.  At any time you would like a report of your subscribers, we are happy to send it to you!  At any time you no longer want us to send emails on your behalf, you just need to email us requesting such.

*At times, we offer free gifts to adopters or fosters and each organization must provide us with permission to utilize the offer by ensuring they have been given consent by adopters or fosters to receive gifts from 3rd parties at which time we will then share required details to brands.  Any gifts received by our pet brand collaborators will include a note stating the gift is from the shelter/rescue and the brand.