Mighty Paw Spotlights - Sploot Marketing

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MEET YOUR BRAND ADVOCATE

MIGHTY PAW

“Our rescue pet Barley is the love of our life and we’re so happy to support other pets in need!”

-Corey, Mighty Paw Founder

$50 Incentive for Your Pet

$600 in Incentives provided to 12 Long Stay Pets Each Month

Free Swag for All Teams & Supporters

A special appreciation freebie for supporters

Lifetime 20% Off All Products for Teams

A bonus, extra thank you for teams

SPOTLIGHT PACKET

Print Your Spotlight Pet Packet

OPEN & PRINT OPEN & PRINT

SPOTLIGHT PET BUNDLE

We make it really, really simple.

Pet Gift Boxes

Your pet will receive a personalized gift box meant to be used as an influencer-style "unboxing" experience. Consider this an enrichment activity where the pet can sniff, dig into and investigate pet care items plus have a special, positive and uplifting moment with their high value treats and other goodies (which they know is "just for them!").

This experience makes it very easy to capture photos and videos for your social media followers to see this pet in a happy new light that has proven to increase engagement by almost 300%.

Posting Requirements

Post requirements are detailed in your printable packet.

You must post within 3 weeks of receiving your box or you will not be eligible for additional Spotlight Pet Incentives. We understand sometimes situations arise that create delays and all we ask for is open communication. However, please note that if we do not hear from you, we will give your incentive to another pet after 30 days from the time your box was delivered.

Multiple Caption Options are available in the Social Media Templates section on this page.

In general, photos/video of your pet on Facebook & Instagram using the required captions. We require you to:

Tag Brand
Include Photos/Videos of pet with gift box
Include the Freebie Link
Use Required Hashtags in the bottom of the post

Sharing Photos/Video

We provide 3 ways for you to share content with us:

UPLOAD LINK - Click the below link to drop photos into the shared Google Album

bit.ly/PETPHOTOS

EMAIL CONTENT - Click below to email the photos/video to us

dana@splootmarketing.com

TEXT CONTENT - Text photos/video to us at the number below

732-857-1075

Redeeming the $50 Incentive

Instructions are provided for redeeming both the Foster Incentive (which uses a printable voucher) and the Org/Team Incentive in the printable packet.

*Funds can only be redeemed via Paypal or Venmo and are transferred the first Monday after completing the form.

Supporter FREEBIE Swag

Mighty Paw is providing all your organization's supporters with a FREE product ($15 Value) from a selection of items and then an additional 20% off any future product purchases.

While it is not required for you to share this with your team, we strongly encourage you to use this opportunity as an internal team appreciation and camaraderie moment.

PRINTABLE FLYERS -flyers have been included in the printable packet with QR code and link information to hang in your facility (for teammates/fosters) or at your front desk (for adopters).

FREE SWAG

Because your team deserves it.

Show your appreciation by offering a free goodie from Mighty Paw to your team as a thank you! Printable flyers are included in your Spotlight Packet with freebie code!

YOUR MISSION, OURS TOO!

Our purpose is to support your PETS.

Collaboration Requirements

All programs have minimal requirements to participate - our goal is to make things easier for pet welfare teams, not harder. For this program we require:

Take at least 5 photos/30 second video of the pet "unboxing" their gift and using, snacking on or wearing products
Post at least once on social media within 3 weeks tagging the brand and sharing the Swag link

We believe in a higher standard of marketing

We are committed to bettering pet welfare and believe it is critical to provide higher standards of marketing support.

Our team is dedicated to helping pet welfare organizations implement effective, creative marketing strategies that will ensure better outcomes for the pets in their care.

We're willing (and eager) to do our part by providing ready to use tools and hands-on support to help pet welfare teams reach their goals in a realistic and feasible way!

We create opportunities using collaborations

Pets' lives depend on effective campaigns that connect with and inspire the pet loving community to take action. We are determined to provide pet welfare organizations with the best possible resources and we utilize strategic alliances with pet care brands to make marketing efforts as successful as possible.

Building relationships between pet welfare and pet care, we facilitate a high impact, mutually beneficial alliance focused on bettering the health and wellbeing of pets in need and in homes.

We provide free services to pet welfare orgs

All of our programs come with content kits... but unlike any other marketing tool, we also provide the human resources to implement these programs for your already over-extended team.

We are passionate about long stay pets

We are passionate about helping all shelter pets move into homes - but most especially those who have been in shelters the longest or have special needs. We have a special place in our hearts for big, boxy-headed dogs, seniors, and pets with medical issues.

Knowing these pets often have a harder time getting adopted because they are overlooked by their less in need friends, we focus on creating innovative marketing programs that "Spotlight" these pets making sure they get extra social media love, special treatment and the best opportunity to reach their future foster and/or adoptive families.

We enjoy "gifting" back to dedicated teams

Pet welfare organizations are nothing without the very supportive teams constantly giving more of themselves to the pets in need than they (technically) have to. We love creating opportunities for organizations to provide them with free goodies and special offers as a token of appreciation for all they do.

Let's Connect!

ABOUT US

Sploot is a pet welfare marketing agency that provides critical services by creating innovative, effortless, collaborative strategies.