GIVING TUESDAY "THANK-A-THON" FUNDRAISER KIT

STRATEGIC PLAN

What is Giving Tuesday?

“It is a global generosity movement unleashing the power of radical generosity.”  It’s success has grown over the years since 2012 when it began and it is now a well recognized movement that inspires millions of people to get involved in do-gooding within their local and online communities.  While it is just one day, preparing and campaigning for Giving Tuesday is important to take advantage of the worldwide advocation of “giving” on this day.

This year, we have put together a “Thank-A-Thon” as the primary Giving Tuesday Event.  It is a simple, easily coordinated but fun and creative campaign ending in a “Live Virtual Event” of pets in your care giving “Thank You” shout outs as per donors’ requests.  It’s a great way to let loose, be a little silly, showcase your adoptables, encourage donations and offer something in return for donations without having to incur any financial expense.

WHERE TO POST

  • Create a Facebook Event for Giving Tuesday 
  • Share on Your Facebook Wall (yes, even after you just posted it as an event)
  • Post In Your Private Adopters Group
  • Send an Email Blast to Your Monthly Newsletter
  • Share with Your Team on Social Sharing Saturday!


WHEN TO POST

  • RIGHT AWAY!

INCLUDED CONTENT

  • Facebook Event Cover Template
  • Pre-Written Content for “About” Section
  • Giving Tuesday Google Form Template for participation
  • Volunteer Participation Outline
  • Sploot Now Offers Giving Tuesday Website Pages with Form & Payment Links with all details for your public to donate to your personal organization! 

HELPFUL TIPS

  • Make sure to be CLEAR about your fundraising goals
  • Be CLEAR about plans for funds raised include payment of debt, purchase or expansion of facility items, medical/veterinary expenses, etc
  • BE ON TIME for the actual event
  • Make sure to become familiar with LIVE STREAMING on Facebook
  •  

FACEBOOK EVENT COVERS

GOOGLE FORM TEMPLATE




VOLUNTEER SIGN UP FORM TEMPLATE

GIVING TUESDAY FUNDRAISER PAGE

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