This Maddie’s Fund Quick Topic Talkfocuses on shifting digital marketing of fostering from a constant plea of desperation to a pet-sharing community program.
We'll discuss common mistakes and shifting narratives for engaging pet lovers
Stop targeting the same people
Monitor your CTAs (saying short term foster is harmful)
Use SHARING trends audiences are comfortable with
Sploot Marketing is a pet welfare focused strategic planning service on a mission to develop innovative, progressive solutions which create a more sustainable position for pet welfare organizations.