ANIMAL FRIENDS HUMANE SOCIETY

Welcome to Your Digital, Strategic Planning Portal!

Use the below tools to share content and communicate your digital marketing needs with us.  All links can be shared with your team as you see fit but are only unique to you (they are not generic links to all Sploot Members).

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PENDING Digital Marketing Strategies

Sploot is Managing

  • Up to 250 Posts on Facebook
  • Up to 250 Pets added to IG Highlights
  • 1 Adoptables Showcase
  • Monthly Crowdfunding
  • Donate Buttons
  • Birthday Fundraiser Reminder
  • Happy Birthday
  • Happy Volunversary
  • Post-Adoption Follow Up
    • Immediate
    • 3 Month
    • 1 Year
  • Monthly Newsletter
  • Shared Online Learning Events
  • Local Events as Needed
  • Call to Action Online Events
  • Virtual Adoptables Showcase
  • Virtual Volunteer Showcase
  • Monthly Virtual Showcase Event
  • Weekly Prompting for Team Joining
  • Volunteer Sharing Prompts
  • Foster Sharing Prompts
  • Community Sharing Posts
  • Volunteer Opportunities Highlights IG
  • Foster Highlights IG
  • Fun-Sharing Prompts
  • Appreciation & Recognition
  • Celebration & Acknowledgement

IMPORTANT NOTES

CURRENT GOALS

Focused Goals for JAN – MARCH

  1. Increase Volunteers by 100
  2. $1,500 Monthly Online Donations
  3. Increase Online Engagement by 50%

 

30 DAY INSIGHTS RESULTS

60 DAY INSIGHTS RESULTS

90 DAY INSIGHTS RESULTS

MONTHLY:

  • Complete Update Questionnaire
  • Send Out Volunteer/Foster Experience Sharing Email (10th)
  • Send Out Volunteer/Foster Social Media Prompts Email (25th)

 

WEEKLY:

  • Social Media Engagement
  1. Post Adoption Folder – Complete Updates Form for all new adopter feedback
  2. Post Adoption Folder – Drop photos of adopted pets (with or without family).  Make sure the photo TITLE is the pet’s name otherwise it will not be included on post

 

  • Hard to Adopt Pet 
  1. Add NEW folders for pets needing to be promoted, drop in info and photos/videos
  2. Update current folders with new photos/videos
  3. Add ADOPTED in Folder Title for pets that are now in homes, include Adoption Photo in folder

 

  • Events & Fundraising
  1. Complete Fundraiser Questionnaire for any new needs
  2. Complete Events Questionnaire to add events online
  3. Add Folder to include additional photos/videos and “about” details for fundraisers or events as noted in the questionnaire

 

  • Team Building/Recruiting
  1. Add any photos/videos from fosters of volunteers into folders for future use otherwise “stock photo” placeholders will be used in advertisements
  2. Complete Events Questionnaire to add any Open Houses, Volunteer Orientations, Foster Matchmaking Days, etc

 

NOTES FROM DANA

Here’s what has been scheduled:

  • Engagement for January
  • Adoptables
  • Long Term Stay Showcase

 

Here’s what has been posted:

  • Community Update
  • Adoptables IG Highlights
  • Volunteering IG Highlights

NEEDS YOUR ATTENTION

Here’s a few things I’m still waiting on:

  • Access to Facebook & Instagram
  • Content for posts for Hard to Adopt Pets

 

Here’s a few things pending your approval:

  • Pet Parenting & Welfare Resource Re-Engagement Email (View Here)
  • Instagram Grid Layout (View Here)
CONTENT is KEY!

CONTENT SHARING

To ACCESS FOLDERS: Click on the icon for the folder you want to access.  To SHARE FOLDERS: Hover over the icon, RIGHT click, then click “Copy Link” to share with your internal team or include in inter-team communications.  To FILL OUT QUESTIONNAIRES: Click the drop down and tap the link for the questionnaire you’d like to complete.

Branding Kit

Adoptables

Email Marketing

Events & Fundraising

Social Media Engagement

Team Building/Recruiting

Content Questionnaires

Use this form to capture the happenings and results within your organization to share with your digital community supporters.

CLICK HERE

Use this form to enter information about fundraising needs.  Emergent or Critical Fund needs will be listed within the week if all information is provided.  Routine/Non Emergent funding will be added in as part of your monthly content schedule.

***Make sure to use your Fundraising Folder to add photos or additional info.***

CLICK HERE

Use this form to enter information about local or virtual events and ALSO routine happenings within your organization that can bring awareness as to the INTERNAL events (ie, spay/neuter drop off, behavior training, transports).  Please note Emergent or Critical Event needs (hoarding case that requires fosters asap) will be listed within the week if all information is provided.  Routine/Non Emergent events will be added in as part of your monthly content schedule.

***Make sure to use your Events Folder to add photos or additional info.***

CLICK HERE

STRATEGIC PLANNING SESSIONS

SCHEDULE AT YOUR CONVENIENCE

Strategic Planning Workbooks

Yearly Planning Call

Focused Planning with Workbook

A Full, 1-2hr Discovery discussion about your organization including operational functions, satisfaction rating of each function, goal setting, action planning, leadership coaching and accountability, motivational brainstorming of immediate impacts that can open opportunities for growth and development and overall re-alignment to inspire your continuation with your mission.

Schedule Yearly Planning

Empowerment Calls

Boosts of Confidence

30 Minute conversations intended to clarify an action item, reassure a plan of action is being implemented properly, re-evaluation in consideration of unexpected bumps, new points of contact or communication support.

Schedule Empowerment

Quarterly Calls

Accountability to Action Plans

This is a re-discovery conversation.  We will review your Action Plan & Goals, determine satisfaction of each and adjust or set new goals for the following quarter.  Includes discussion, coaching or guidance in regard to operational function, accountability, development and motivational brainstorming.

Schedule Quarterly Call
Questions? Send Us an Email!

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